CURRICULUM VITAE

Jarom Reid

Founder, operator, and community-led transformation strategist who has spent nearly two decades helping organizations navigate the evolution of work, from social computing and collaboration platforms to AI-powered environments, designing adoption programs that have influenced millions of employees worldwide.

Experience

Community / Built and scaled community and champion programs supporting Yammer, Teams, Viva, Copilot, and practical enterprise AI adoption.

Workplace behavior / Architected transformation plans for small teams and large organizations using OCM/ACM models, functions and principles.

Cross-function / Led cross-functional adoption programs across global enterprises spanning executives, IT, HR, communications, and frontline workers.

Microsoft / Worked with Microsoft as an internal vendor and as an external partner for 14+ years deploying, designing, and scaling enterprise community adoption programs that spanned social computing, collaboration platforms, AI-powered work, and emerging agent-based systems.

Champions / Designed, trained, and supported influencer (train-the-trainer) groups and champion networks in tech, retail, HCLS, manufacturing, and more.

Thought leadership

AI adoption and organizational transformation / Community-led growth and influence networks / Human+AI collaboration and agentic ecosystems / Organizational culture, behavior, and change

Visit www.devonport.io to read Jarom’s thoughts.

Impact

Led customer-facing adoption initiatives influencing over two million employees

Supported transformation programs across 50+ enterprise organizations

Built community and champion networks for Teams, Viva, Copilot/AI initiatives

Created dozens of creative change campaigns that leverage advertising principles

Founded and scaled Carpool over 15 years (employee count ranging from 3-30+)

Currently building Devonport, specializing in human+AI operating ecosystems

Work

DDB / Account manager and planner / 2005-08

Cadence / Account manager / 2008-10

Carpool / Co-founder & CEO / Strategy consultant / 2010-25

Devonport / Founder / 2026-present

Education

BYU / Provo, UT / BA in communications/advertising / 2005