CURRICULUM VITAE
Jarom Reid
Founder, operator, and community-led transformation strategist with 20 years in the Microsoft ecosystem, including 14+ years as a Microsoft internal vendor and partner. Built a career on an advertising and account-management foundation before founding and leading community and champion programs that drove Microsoft 365 Copilot adoption to more than two million employees across 50+ organizations. OpenAI partner with OpenAI certification in AI deployment, now building Devonport to help people and organizations build real, lasting skill with AI.
Experience
Community / Built and scaled community and champion programs supporting Yammer, Teams, Viva, Copilot, and practical enterprise AI adoption.
Workplace behavior / Architected transformation plans for small teams and large organizations using OCM/ACM models, functions and principles.
Cross-function / Led cross-functional adoption programs across global enterprises spanning executives, IT, HR, communications, and frontline workers.
Microsoft / Worked with Microsoft as an internal vendor and as an external partner for 14+ years deploying, designing, and scaling enterprise community adoption programs that spanned social computing, collaboration platforms, AI-powered work, and emerging agent-based systems.
Champions / Designed, trained, and supported influencer (train-the-trainer) groups and champion networks in tech, retail, HCLS, manufacturing, and more.
Thought leadership
AI adoption and organizational transformation / Community-led growth and influence networks / Human+AI collaboration and agentic ecosystems / Organizational culture, behavior, and change
Visit www.devonport.io to read Jarom’s thoughts.
Impact
Led customer-facing adoption initiatives influencing over two million employees
Supported transformation programs across 50+ enterprise organizations
Built community and champion networks for Teams, Viva, Copilot/AI initiatives
Created dozens of creative change campaigns that leverage advertising principles
Founded and scaled Carpool over 15 years (employee count ranging from 3-30+)
Currently building Devonport, specializing in human+AI operating ecosystems
Core competencies
· Community and champion program design
· Enterprise AI and Copilot adoption
· Advertising and account management
· Train-the-trainer / Influencer network design
· Organizational change management (OCM/ACM)
· Cross-functional program leadership
· Employee experience design
· Executive and stakeholder communication
Work
DDB / Account manager and planner / 2005-08
Cadence / Account manager / 2008-10
Carpool / Co-founder & CEO / Strategy consultant / 2010-25
Devonport / Founder / 2025-present
Education
BYU / Provo, UT / BA in communications/advertising / 2005
Certifications and affliations
· Microsoft Partner
· OpenAI Partner Program
· OpenAI Certification
· Prosci ADKAR certification

